AI Insights · Timothy · October 2021
Top 5 Drawing & Coloring Apps on Android in the US for Q3 2021
Analyzing the performance of the top 5 drawing and coloring apps on Android in the US for Q3 2021, including trends in downloads, revenue, and active users.
In Q3 2021, the top 5 drawing and coloring applications on the Android platform in the United States showed varied performance in terms of downloads, revenue, and active users. Here’s a breakdown of their performance:
Paint by Number: Coloring Game saw a peak in weekly downloads at 72K in mid-July, followed by a decline, ending the quarter at 39K. Its weekly revenue fluctuated, starting at approximately $23K and closing at $15K. The app's active users decreased steadily from 700K to 472K by the end of September.
Gallery: Color by number game maintained stable weekly downloads around 8K in early July but dropped to approximately 3.7K by the end of the quarter. Weekly revenue ranged from $13K to $22K, while active users saw a gradual decline from 87K to 67K.
Cross-Stitch World had minimal weekly downloads initially, but saw a slight increase, peaking at around 1.2K at the end of August. Revenue remained relatively stable, averaging around $7K to $9K weekly. Active users grew from 4.3K to 5.2K by mid-September before ending the quarter at 4.9K.
Happy Color®: Coloring Book experienced consistent weekly downloads, starting at 58K and peaking at 67K in late July, then stabilizing around 55K to 54K. Revenue was steady, around $6K to $7K weekly. Active users saw minor fluctuations, averaging around 900K, with a slight peak to 1M in early July.
Recolor - Adult Coloring Book had low weekly downloads, with a peak of 2.2K in late August. Weekly revenue started at $7.4K and ended at $5.8K. Active users hovered around 12K, with minor fluctuations throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s website.